Next Cleveland HUG Event

Organizational Change Agents: How to Realign Marketing Tech, Talent and Strategy with Changing Customer Behavior

Who’s ready for the next Cleveland HubSpot User Group (HUG) event? Join us for our next meetup, Organizational Change Agents: How to Realign Marketing Tech, Talent and Strategy with Changing Customer Behavior, on Thursday, Aug. 31 at 5:30 p.m.

Event Description 

The path to purchase is more digital, personal and complex than ever before. We are in the midst of a fundamental shift in consumer behavior. Organizations that can quickly adapt and align their tech (e.g. HubSpot), talent and strategy stand to reap the greatest reward: marketshare. Those that can’t face a much larger threat: irrelevance.

Become Your Organization’s Change Agent

Join Cleveland HUG on Aug. 31 to discuss how you can evolve marketing and sales efforts within your organization. Learn from a panel of Cleveland-area marketing and sales leaders who are redefining how their organizations attract, engage and nurture target audiences.

Specifically, you’ll learn how to:

  • Combat complacency and help leadership see the value of change.
  • Fill your organization’s marketing talent gap.
  • Break down silos and motivate those inhibiting progress.
  • Prepare for the perpetually changing technology landscape.
  • Continually prove the value of marketing to CEOs, CFOs and the rest of the executive team.

This HUG event will be MC’ed by PR 20/20 CEO Paul Roetzer and feature real-life change agent panelists, including: 

 

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Chris Schmitt (@ChrisSchmittEsq)          

Global marketing director, Pentair

 

 

 

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 Jorge Solorio (@JorgeLubrizol)

Americas industrial business manager, Lubrizol 

 

 

 

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Evan Dean (@InBoundEvan)

Principal channel consultant, HubSpot 

 

 

 

Please RSVP to the event to save your spot— limited space is available!

RSVP for Event

Event Details

After you RSVP, mark your calendar with these details:

  • Date: Thursday, Aug. 31, 2017
  • Time: 5:30 p.m.
  • Location: PR 20/20 office (812 Huron Rd., Suite 780, Cleveland, OH 44115)